The Branding Iron Restaurant Merced - Home Page - Merced Atwater Livingston Turlock Ceres

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The Branding Iron Restaurant celebrates California's ranching history with its decor and gets its name from the approximately 200 cattle brands that are displayed throughout the dining area. Owned by Kara and Greg Parle, the Branding Iron first opened its doors in 1952 and its 50-year-old neon sign of a cowboy branding a calf has been designated a historical landmark by the city of Merced.

"The steak I just had was excellent! I have NEVER had a bad steak here. I truly look forward to eating at the Branding Iron when visiting the valley." --Richard Stewart, San Diego, CA

640 West 16th Street

Merced, CA 95340

Phone: 209-722-1822Fax: 209-722-0799

Hours of Operation:

Dining Room
Lunch: Monday - Friday
11:30 AM - 2:00 PM

Dinner: Sunday - Thursday: 5:00 PM - 9:00 PM
Friday & Saturday:
5:00 PM - 9:30 PM





Banquet Rooms
Dinner: 7 days a week
Lunch: Monday - Friday
(50 guest minimum for weekend lunch banquet)

Cocktail Lounge

Monday - Friday

11:00 AM - 11:00 PM

Saturday/Sunday

4:30 PM - 11:00 PM

HAPPY HOUR: ALL Beer, Well Drinks, and House Wine---HALF PRICE! ALL other Cocktails & Wine----------25% OFF! Monday-Saturday 4:30-6:30.

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Merced County Links of Interest

Come try the WORLDS GREATEST GAZPACHO!

PRIME RIB OF BEEF - A BRANDING IRON SPECIALTY, and MERCED FAVORITE!!

The Branding Iron Restaurant Merced VEAL SCALLOPINI MARSALA

Tender medallions of veal simmered with mushrooms and green onions in a Marsala wine .... $21.95

Quick Links

HAPPY HOUR: ALL Beer, Well Drinks, and House Wine---HALF PRICE! ALL other Cocktails & Wine----------25% OFF! Monday-Saturday 4:30-6:30.